# Behavio Group > Full-stack B2B lead generation agency. We source leads live from industry events and run full-funnel outbound to book 80–500+ qualified appointments a year for high-ticket B2B companies. Founded 2019. HQ: Wyoming / Delaware, USA. Team of 5. Markets: global (US + worldwide). Founder & author of all guides: Ilija Andrić (Founder, Behavio Group). Contact: ilija@behaviogroup.com ## What makes Behavio Group different - Real-time, event-based lead sourcing: when a major industry conference happens, we buy tickets, capture leads on the floor, and launch campaigns before list brokers resell that audience. No recycled databases — the freshest data possible. ## Who we work with - Company formation firms - iGaming companies - Rule: clients must sell an offer worth $5,000+. No low-ticket businesses. ## Services (3 tiers) - Tier 1 — $3,500/month: real-time event-based lead sourcing, lead enrichment & data hygiene, cold email build & management, deliverability management, appointment setting. - Tier 2 — $9,000/month: everything in Tier 1, plus content creation, pre-call nurturing sequences, VSL scripting & editing support. - Tier 3 — $17,500/month (minimum 3-month agreement): everything in Tier 2, plus onboarded closers and full end-to-end deal closing. ## Process (6 steps) 1. Define the target (ICP + $5k+ offer + events to work) 2. Source live from events 3. Enrich & clean the data 4. Build & launch campaigns 5. Set the appointments 6. Close the deal (Tier 3) ## Pages - Home: https://behaviogroup.com/ - Services: https://behaviogroup.com/services/ - Who We Work With: https://behaviogroup.com/who-we-work-with/ - How It Works: https://behaviogroup.com/how-it-works/ - Resources (Founder's Field Guide): https://behaviogroup.com/resources/ - Contact / Book a call: https://behaviogroup.com/contact/ ## Founder's Field Guide (guides by Ilija Andrić) - B2B lead generation for founders (the event-sourced playbook): https://behaviogroup.com/resources/b2b-lead-generation-for-founders/ - What is event-based lead sourcing?: https://behaviogroup.com/resources/what-is-event-based-lead-sourcing/ - How to book 80–500+ qualified sales meetings a year: https://behaviogroup.com/resources/book-qualified-sales-meetings/ - Appointment setting for high-ticket B2B: https://behaviogroup.com/resources/appointment-setting-for-high-ticket-b2b/ - Cold email deliverability checklist: https://behaviogroup.com/resources/cold-email-deliverability-checklist/ - Defining an ICP for high-ticket outbound (the $5,000+ rule): https://behaviogroup.com/resources/icp-for-high-ticket-outbound/ - In-house SDR vs outsourced appointment setting (cost breakdown): https://behaviogroup.com/resources/in-house-sdr-vs-outsourced-appointment-setting/ - Lead generation for company formation firms: https://behaviogroup.com/resources/lead-generation-for-company-formation-firms/ - Lead generation for iGaming companies: https://behaviogroup.com/resources/lead-generation-for-igaming-companies/ - How to source leads at industry conferences: https://behaviogroup.com/resources/source-leads-at-industry-conferences/ - Cold email copy that books meetings: https://behaviogroup.com/resources/cold-email-copy-that-books-meetings/ - From reply to booked call (the appointment-setting pipeline): https://behaviogroup.com/resources/reply-to-booked-call-pipeline/ - Outbound metrics that matter (reply, positive, show rate): https://behaviogroup.com/resources/outbound-metrics-that-matter/ - When should a founder outsource lead generation?: https://behaviogroup.com/resources/when-to-outsource-lead-generation/ - Pre-call nurture and VSLs (raising show + close rates): https://behaviogroup.com/resources/pre-call-nurture-and-vsls/ ## Primary action Book a 30-minute strategy call (get a quote): https://calendly.com/ajmoiovonanovo1/30min